Products of other enterprises
Korean car maker Kia Motors was the first automotive franchise captured by the Naza Group in the late 90s. The partnership with Kia Motors paved the way for the Naza Group to become a full-fledged auto assembler with the introduction of the locally-assembled Kia Spectra in 2001. Several locally-assembled Kia models that were subsequently launched such as the Naza Ria MPV, the Sorento and the Sportage quickly became market leaders in their respective segments.
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